“Books about the future of work make the same mistake : they fail to look back at the history of work or more precisely the history of books about the future of work and how wrong they were.”

The Year Without Pants is the story of Scott managing his team working remotely most of the time (it seems that working without pants is a kind of a funny way to say working remote), learning to use new types of online collaboration tools in the process while never using email.

A book to put in perspective with another essay published on the topic of remote work with 37Signals latest publication : Remote.

A complementary set of books about the future of work : a wonderful piece about learning to adapt to a start-up culture (Berkun’s) and some practical advises to evangelise and then succeed in remote work (37Signals) … Read the rest of this entry »

Wordpress 2013

Une nouvelle année de blogging sur #hypertextual s’annonce. Le moment, comme en 2012, de prendre un peu de recul pour discuter des faits marquants pour ce blog en 2013 …

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Hypertextual 100,000

November 3, 2010

Hypertextual vient de passer le cap des 100,000 visites. C’est une vraie joie que de voir que les réflexions postées ici connaissent un tel écho.

C’est aussi l’occasion de prendre un peu de recul et de mesurer le chemin parcouru. Read the rest of this entry »


Top Blogs Economie – Classement des blogs – Wikio.

Hypertextual dans le top 5 des blogs Economie selon Wikio, donc. Waow. Hyperlinks Subvert Hierarchy indeed !

Derrière des personnalités telles Paul Jorion (qui a fait les matins de France Culture au printemps : la classe), un blog économie du monde diplo (no comment), économie magazine et econoclaste. Read the rest of this entry »

This blog now has a new name : Hypertextual

Heavy Mental as a name was kinda fun when I started to blog three years ago. Back then, I didnt’ really know what I should blog about. The whole thing has cleared up a bit lately and the contents are now more focussed.

I am currently reading Positioning the Battle for your mind by Al Ries and Jack Trout and the part dedicated to brand name made me think about it.

I didn’t want to have my name in the blog name. I like the idea of the blog as a social entity, a bit like my band, whose name actually sounds pretty much like Hypertextual. It probably will deserve some kind of Jungan analysis when I am a fifty-something millionnaire living in downtown Manhattan.

In the meantime, welcome on Hypertextual.

Avant les études de cas qui seront présentées le 18, Bertrand Duperrin présentera les ateliers de l’Entreprise 2.0 Forum le Mercredi 17 Après Midi au Méridien Montparnasse. Read the rest of this entry »

Since I’ve joined the TechItEasy mob, I publish my english posts both on Hypertextual and Tech It Easy. This brings more content to this collaborative blog and give more visibility to my posts.

What a surprise yesterday to see that the New York Times online has published a long article about my 5 Elevator pitches for Enterprise 2.0 adoption article copy on T.I.E.

We found this post on Tech IT Easy. It goes through five elevator pitches to make for Enterprise 2.0.

It’s a telling post. While it seems like Enterprise 2.0 is becoming widely adopted, there is still a struggle for how to explain what it means and how to pitch the concept to executive management, middle managers and the people who may find the technology valuable for their work.

This is what disintermediation is all about. A proof that anyone can have a blog post discussed on the New York Times online.

Man, what a day !

Expert Profile

January 26, 2010

I had the honor of being interviewed by Kongress Media as an Enterprise 2.0 Expert alongside an impressive list of influential E20 figures.

Man, what a glorious surprise. Blogging can do you wonders, believe me.

The interview is available both on the Enterprise 2.0 Open blog and the 2.0 Adoption Council community.

I’m delighted to announce that Hypertextual blog post on the 10 management principles for Enterprise 2.0 has been published on Social Computing Journal.

I recevieved a mail from M. Dion Hinchcliffe himself asking the permission to use the material on the site. How much of a disintermediation is that ? Awesome !

Believe it or not, Dion started with “let me introduce myself“. As if musician would receive a mail from Quincy Jones introducing himself …  A proof, if need be, that Dion is a gentleman.

He took the opportunity to edit the text in proper english, which is dead cool.

Thanks Dion. Anytime.

Metadata for the people

October 27, 2009

Après deux ans et demi de blogging erratique, dans un peu toutes les directions, j’ai le sentiment qu’Hypertextual arrive enfin quelque part. Un territoire où confluent un certain nombre des courants qui ont innervé ce blog : connaissance, entreprise, culture, geeking, innovation, réseaux sociaux, expressions créatives et réflexions sociétales.

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Ce qui fascine chez les A-Listers, ces bloggers incontournables de la blogosphère anglophone : le caractère multiple de leurs compétences et le fait qu’il s’agit de personnalités qui, au delà de la réflexion, sont en permanence dans l’action.

La richesse de leur parcours improbable leur donne une perspective originale et une meilleure appréhension des choses électroniques. Et cette compréhension intime des changements sociaux que nous vivons  leur confère une plasticité professionnelle et une aisance naturelle pour ré-inventer continuellement leur vie avec des activités où s’entremêlent recherche, écriture, business, consulting, art et technologies. La vie 2.0, quoi.

Hypertextual l’avait énoncé dans sa profession de foi : nous ne retrouvons pas cette pertinence dans la blogosphère.fr, et le sentiment est qu’indépendamment des raisons évoquées alors, un motif supplémentaire est ce manque de compétence transdisciplinaire au service de l’action.

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December 5, 2008

Décidément, l’automne est une période peu propice au blogging sur Hypertextual.

Pour signifier mon retour avec panache : le nuage de mot Hypertextual grâce à Wordle

Faites en bon usage.

Destroying happiness

August 26, 2008

A test of the new Press This WordPress feature.

A journalist asked me, Most people have a better standard of living today than Louis XIV did in his day. So why are so many people unhappy?

What you have doesn’t make you unhappy. What you want does.

And want is created by us, the marketers.

Marketers trying to grow market share will always work to make their non-customers unhappy.

It’s interesting to note that marketers trying to maintain market share have a lot of work to do in reminding us that we’re happy.

Seth’s Blog.

I’ve been quite upset lately by a few essays from every blogger’s darling : Paul Graham. Don’t get me wrong, I don’t have any problem with Paul Graham writings about start-up (there or there or there) or Lisp : his background speaks for itself, and one will hardly find any blogger offering more insight regarding these topics.

Read the rest of this entry »

Blogroll Underground

August 22, 2007

Mack Collier from the viralgarden did something similar a while back : kick-off a meme to promote unsung bloggers.

So here is the deal : list and describe about 10 out of your blogroll, do a quick description and pingback the one that referenced your blog. Please no Seth Godin, Loic Le Meur or Stairway to Heaven here. I dont think they need any reference.


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